Guides
Practical notes for private dental clinics
Answer-first articles on paid search, SEO and patient acquisition — for UK private practices that want clarity, not agency theatre.
Guide
SEO Spam Emails: How UK Dental Practices Spot Them
Three real SEO spam emails, annotated. What a "guaranteed page one" offer actually measures, when UK law says the sender needed your consent, and what to do if your practice has already signed up.
Guide
Dental SEO Pricing in the UK: What Practices Pay
What UK dental practices pay for SEO each month, what the agencies that publish prices charge, and how to tell whether a retainer is priced around the work. With a five-question checklist and the VAT point most quote comparisons miss.
Guide
How to Get More Private Dental Patients
How UK practices win private patients — channels, website conversion, local SEO, review strategy and a 90-day acquisition plan with realistic costs.
Guide
Google Ads for private dental clinics
A practical framework for private practices that want paid search without agency lock-in, vanity metrics, or campaigns that chase the wrong treatments.